About Us

Meet Melvin Apulu, the founder of Tautai Surf Shop. As a Samoan Matai Chief, ultimate waterman, and family man, Melvin's vision is to build an ocean lifestyle community that celebrates the beauty of the ocean and the power of family. With a deep respect for tradition and a passion for innovation, Melvin has created a space where people can come together to share in the joy of surfing, paddling, and living in harmony with the sea. Join us on this journey as we ride the waves of life and build a community that is connected, inspired, and committed to preserving the beauty of our oceans for future generations.